We aim to be the best in the business of news and information in Thailand and the region, reaching out to the world.
E-newspaper subscriptions for the Bangkok Post, Post Today and Student Weekly continue to increase though the use of additional marketing channels and easier payment methods, driven by a new generation of media savvy consumers together with availability of improved and more affordable smart devices, and associated access costs.
Online job recruitment activities continue to grow, with a more positive potential being seen once the AEC is formally established and allows a freer flow of human resources among its members. Therefore, continuing enhancements to this application are being made to facilitate ease of use and attract both more recruitment advertisers and job search users on a region-wide basis.
Continuing efforts will be made during the coming year to expand the Group’s digital media content and products coverage, together with adding new digital media applications, enhanced presentation format and ease of use. This will enable the Group to capture ever more users accessing its various online products or services together with a potentially expanded advertiser base.
Updated: End of 2015